Largest Contentful Paint (LCP) is a critical Core Web Vital. In 90% of cases, the LCP element is a large hero image. If your images are bloated, your rankings suffer.
If you aren't using WebP, you're leaving performance on the table. WebP provides superior compression while supporting both transparency and animation. Use our Converter to batch-transform your old PNGs and JPEGs.
Never serve a 2500px wide image to a mobile user. Use our Resize tool to create multiple versions of your assets and implement the 'srcset' attribute in your HTML to serve the optimal size for every device.
By using client-side tools like ours, you can optimize your images before they ever touch your CMS, saving bandwidth and keeping your development environment clean.